Strategic Sharing: Zipcar Leads $13.7M Investment In Campus Car-Sharing Startup Wheelz
February 22, 2012 – 8:25 am | No Comment

Well, you have to hand it to the strategy team over at Zipcar . Arguably the largest on-demand car-sharing network, Zipcar went public last year and not long after saw its market cap cross $1 billion . It’s since fallen back, and with collaborative consumption and the market for car-sharing heating up, the big players have to make moves. Zipcar has since forged a partnership with Ford, making it the largest provider of cars for Zipcar’s University program , and, in December, the company took a controlling stake in Spain’s largest car-sharing network, Avancar . Today finds Zipcar making another strategic move to get its mitts in fellow car-sharing companies, again with a focus on universities, whose students are among the most eager adopters of car-sharing models. What do I mean? The company today announced that it is a lead investor in the $13.7 million series A financing of Wheelz , a junior, university-focused version of itself. The Detroit-based Fontinalis…

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NERF Lazer Tag hands-on

Submitted by admin on February 12, 2012 – 12:57 pmNo Comment
591f62d09f071199.jpg NERF Lazer Tag hands on

We just came from Hasbro’s off-site Toy Fair show room and, needless to say, we made them take us straight to the NERF Lazer Tag installation. The guns are still clearly in the early prototype stages and hand made — with plenty of hot glue and header pins serving as evidence. Still, they felt solid and the app appears to be coming along nicely. We weren’t allowed to take photos or video of the HUD, which is a shame since that’s what sets Hasbro’s product apart from similar toys, but we can tell you about some of the features.

In the top left of the screen is your life meter, which decreases every time you’re shot. You’ll know when you’ve been hit because the display will flash red. The app also beeps letting you know when an opponent has been detected — alerting you to an opportunity to strike or of approaching danger. In the bottom right hand corner is you weapon selection and ammo remaining. You can reload by pressing in the lever on the front of the weapon. Holding it down opens the weapon selection, which you’ll be able to upgrade through achievements and in-app purchases. There’s also a pair of triggers in the well. The front engages your shield, which prevents you from being hit, but also stop you from firing on opponents, while the primary trigger fires blasts (complete with laser beam animation and explosions) at your opponents. Check out the gallery below for a few more impressions.

source

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